How tall is, where is and why is it so loved?
The GOLDEN FRAME: the most INSTAGRAMED skyscraper in the world
Just imagine where the most instagrammed attraction on the planet could be. Perhaps the shape of the building can give some advice: it is a large skyscraper shaped like a frame, and gold plated. Like a painting without a canvas, this is the most photographed and posted attraction on Instagram. But where is it and why is it so loved?
# The tallest frame in the world: 150 meters and gold plated
This golden skyscraper is officially the tallest frame in the world, consisting of two 150m high towers that are joined by a suspension bridge. From here it is possible to observe the panorama of Dubai at 360°. Yes, it is here – on the border between old and more luxurious Dubai – that the most instagrammed attraction on the planet is found. The Dubai Frame is the glue between two souls of the same city, between the Emirates Towers and the districts of Umm Harare or Deira.
# Why is it so loved by the whole world?
Although the skyscraper is one of the latest arrivals to the city, expectations are already very high, with over 2 million tourists a year. But why is this giant frame so loved?
If its exterior takes your breath away – by day reflecting the sun and by night illuminating the city with different colors – the experiences it allows to live also attract the attention of the whole world: 360° panoramic view of the city, augmented reality, 3D projections and other effects in the name of the most advanced technology.
It will be an experience to be… framed!
ROSITA GIULIANO
